1 - Reconsidering American Strategy in Vietnam

Summary

Standard narratives of the American war in Vietnam contend that the US Army squandered its chances of victory because of misguided strategy. Such works claim that once President Lyndon B. Johnson deployed American ground combat troops to South Vietnam, General William C. Westmoreland, the US military commander in Vietnam, pursued an ill-advised strategy of attrition. Worse, these narratives continue, the general implemented this strategy despite being presented with a clearly better alternative from US Marine Corps commanders operating in the northern provinces of South Vietnam. Such conventional wisdom, however, presents a flawed understanding of American strategy under Westmoreland, who never subscribed to an “either–or” approach to confronting the political-military threat inside South Vietnam. At no point did Westmoreland concentrate solely on conventional battle at the expense of counterinsurgency. Likewise, the general never believed local civic action or pacification programs to be a panacea. In reality, American strategy from 1964 to 1968 rested on a belief that South Vietnam was facing a dual threat – both conventional and unconventional – that required a similarly comprehensive response. By reexamining American strategy under Westmoreland, one finds no “missed opportunity,” a conclusion that raises important questions about the limits of American military power abroad in the mid-1960s.