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VideoStyle, WebStyle, NewsStyle: Gender and Candidate Communication

Published online by Cambridge University Press:  29 March 2006

Kim L. Fridkin
Kim L. Fridkin
Affiliation:
Arizona State University
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Extract

VideoStyle, WebStyle, NewsStyle: Gender and Candidate Communication. By Dianne G. Bystrom, Mary Christine Banwart, Lynda Lee Kaid, and Terra A. Robertson. New York: Routledge. 2004. 240 pp. $23.95.

In their ambitious and timely book, Dianne Bystrom and her colleagues seek to answer the following question: Why are women still so underrepresented among political officials? The authors design an impressive study to examine whether gender differences in campaigning style influence voters' reactions to candidates.

Type
BOOK REVIEWS
Information
Politics & Gender , Volume 1 , Issue 4 , December 2005 , pp. 657 - 660
Copyright
© 2005 The Women and Politics Research Section of the American Political Science Association

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