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The aim of this chapter is to discuss the communication and media effects theories that may serve as the foundations for research into the effects of social media use on adolescents. The first section of this chapter focuses on three important paradigms of general media effects theories that may help us understand the effects of social media, namely the selectivity, transactionality, and conditionality paradigms. The second section reviews computer-mediation theories, which originated in the 1970s, and are still important to understand the cognitive, affective, and behavioral effects of social media. The third section introduces a transactional affordance theory of social media uses, which is inspired by transactional theories of development (Bronfenbrenner, 2005; Sameroff, 2009), self-effects theory (Valkenburg, 2017), and affordance theories of social media use (e.g., McFarland & Ployhart, 2015). The chapter ends with some avenues for future research into the effects of social media on adolescents.
This book answers one of the most critical questions of our time, does the vast connectivity afforded by mobile and social media lead to more personal connection with one another? It offers an evidence-based account of the role of technology in close relationships that confronts such pressing questions as where face-to-face communication belongs in this digital age, whether social media is harmful to our well-being, and how online communication spills-over into our offline communication and relationships. Each chapter explores the positive and negative influences of media on relationships, coalescing into a balanced assessment of how technological advancement has altered our connections with each other. By zeroing in on communication with the most important people in our lives and tracing the changes in computer-mediated communication over time, Relating Through Technology focuses the conversation about media on its use in our everyday lives and relationships.
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