Contralateral-control methods can be applied to psychophysiology and in particular to the study of visual memory. Visual memory possesses some degree of hemispheric organization, so that visual memory traces for laterally presented stimuli are stronger or more durable in the hemisphere contralateral to the hemifield where the stimuli were first presented. I first introduce the concept of hemispheric organization of function. Then I discuss how hemispheric organization can be exploited for obtaining information about the time course and brain localization of psychological processes, using a contralateral-control method. Behavioral and event-related brain potential data support the hemispheric organization view of visual memory, and the contralateral-control method, in conjunction with the recording of the event-related optical signal, can be used to reveal the existence of memory-driven processes in early stations of the visual system.

Memory-driven processing in medial occipital areas (Area V1 and immediately adjacent structures) was investigated noninvasively using the event-related optical signal (EROS). Subjects viewed two letter stimuli presented in the left and right hemifields, respectively. They then viewed a centrally presented test letter and had to indicate whether this letter was the same as either of the letters presented earlier. The initial EROS response to the test stimulus in medial occipital areas (latency: 50–150 ms) was unilaterally suppressed in the hemisphere previously exposed to the same stimulus. This finding suggests that medial occipital cortex activity is modulated by a rapidly adapting hemispheric-specific pattern recognition mechanism.