Sodium intake attributed to fast food is increasing globally. This research aims to develop maximum sodium reduction targets for New Zealand (NZ) fast foods and compare them with the current sodium content of products. Sodium content and serving size data were sourced from an existing database of major NZ fast-food chains. Target development followed a step-by-step process, informed by international targets and serving sizes, and previous methods for packaged supermarket foods. Sodium reduction targets were set per 100 g and serving, using a 40% reduction in the mean sodium content or the value met by 35–45% of products. Thirty-four per cent (1797/5246) of products in the database had sodium data available for target development. Sodium reduction targets were developed for 17 fast-food categories. Per 100 g targets ranged from 158 mg for ‘Other salads’ to 665 mg for ‘Mayonnaise and dressings’. Per serving targets ranged from 118 mg for ‘Sauce’ to 1270 mg for ‘Burgers with cured meat’. The largest difference between the current mean sodium content and corresponding target was for ‘Other salads’ and ‘Grilled Chicken’ (both –40% per 100g) and ‘Fries and potato products’ (–45% per serving), and the smallest, ‘Pizza with cured meat toppings’ (–3% per 100 g) and ‘Pies, tarts, sausage rolls and quiches’ (–4% per serving). The results indicate the display of nutrition information should be mandated and there is considerable room for sodium reduction in NZ fast foods. The methods described provide a model for other countries to develop country-specific, fast-food sodium reduction targets.