Addressing the scarcity of scholarly literature on Iran’s involvement in Sub-Saharan Africa during the Pahlavi period, this paper demonstrates that throughout the 1970s, as the shah’s international standing rose and Iran’s economy grew, so too did Iran’s political and economic relationships with several African countries, especially Senegal. The article will explore a number of factors that stimulated this relationship, most significantly Senegal’s strategic and symbolic importance, and the personal friendships that developed between the countries’ leaders. The ultimate manifestation of this bilateral relationship was the Keur Farah Pahlavi project; a joint Iranian–Senegalese city to be constructed in Senegal. By exploring this project, the paper aims to demonstrate the strategies through which the Pahlavi state sought to expand its influence worldwide.