Research has long observed the absence of gender in child care policy, media, and elections. However, the COVID-19 pandemic has invoked critical questions about child care and its importance to states’ economic recoveries around the world. In this research note, we analyze news coverage of child care in major Canadian daily newspapers to explore whether and how news narratives regarding child care are shifting in light of the COVID-19 pandemic. In particular, are we seeing a focus on women and gender in child care coverage amid the compounding pressures that women face in the current social and economic climate? The results of our analysis suggest that the pandemic has not shifted the conversation on child care and that current coverage principally reflects long-standing trends in child care framing. We find that gender remains systematically written out of coverage of child care, occluded by a larger focus on health-, economic-, and accessibility-related concerns about child care services.