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This chapter considers a key change in the military spectacle of the West India Regiments in the mid-to-late 1850s when the uniform for all ranks below commissioned officer was altered to one inspired by France’s Zouave forces. Representing a form of martial rebranding, this was a dramatic shift that ended the policy of using the same basic uniforms as other British Foot Regiments. Two interpretive frames for this ‘Zouavisation’ of the West India Regiments are offered. First, there was a desire to emulate and replicate the picturesque valour that the French Zouaves had displayed in the Crimean War, a sentiment strongly expressed by Queen Victoria herself. Second, there was an effort to assign uniforms that were more sensitive to the local conditions in which British military units operated. In the case of the West India Regiments, this policy served to inscribe racial differences between troops, as demonstrated by the fact that the officers of the regiments were not required to wear Zouave-style uniforms. This change reflected shifting ideas about people of African descent, as well as about tropicality, in this period.
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