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1 results

  • 40 - Children’s books and school-books

  • from III - SPECIALIST BOOKS AND MARKETS
  • Edited by Michael F. Suarez, SJ, University of Virginia, Michael L. Turner, Bodleian Library, Oxford
  • Book:
    The Cambridge History of the Book in Britain
    Published online:
    28 September 2010
    Print publication:
    29 October 2009, pp 736-749

  • Summary

    Of all the new markets for print that emerged between 1695 and 1833, the one for young readers was arguably among the most important to Great Britain's polite, commercial society. This chapter shows that during this period the proliferation of printed materials for children cannot be understood without analysing their production and reception. The survey of the children's books market in the early eighteenth century, though not definitive, does deflate the romantic notion that the appearance of John Newbery's Pretty little pocket-book in the early 1740s forever changed the history of children's reading. The Longman ledgers for the end of the period between 1695 and 1833 show that school-books such as those by Fenning and Lindley Murray continued to dominate children's book production, with the steady-selling titles reprinted as often as every few years in relatively large editions.