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The vast expansion of data via the Internet did not overlook health and healthcare information. However, lack of supervision, the amount of data, and misleading information online has a profound impact on the health of patients themselves and on the quality and efficiency of healthcare. Many pregnant women utilize the Internet as a major source of information and use the unsupervised information to navigate pregnancy and fertility-related decisions due to its accessibility. The Internet has become a major information tool for obstetricians and gynecologists as well, with over 90% of physicians using it on a daily basis. In addition, any physician needs to know what are the trends in the media and to address them accordingly when confronted by a patient. We describe the essential steps when searching online in order to find the most reliable information: (1) consider the source, by verifying the credentials of and information about the authors; (2) focus on quality, by using only peer-reviewed published data; (3) consider website funding, by distinguishing advertisements from health information; (4) protect your privacy and personal information; and (5) there are no magical solutions, so suspect websites or companies that claim dramatic results and which seem too good to be true.
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