Much of the external literature on the Cuban Revolution has been characterised by two dichotomies between ‘exceptionalism’ on the hand and the application of non-Cuban paradigms on the other, and that between Fidel-focussed interpretations and more systemic perspectives. This article examines the evolution of these dichotomies, from initial enthusiasm or condemnation, through an emerging awareness of a historical dimension, a focus on the social revolution, and new disenchantments, to the emergence of a less polemical attention to detail before the post-1991 return to type. In the light of this trajectory, new approaches are suggested to break with these patterns, while acknowledging the challenges for exogenous research.