The concept of agro-sustainability is presented and discussed. The paper shows that sustainable farming practices, sustainable development and the preservation of biological diversity require adequate valorization of local biodiversity. Special emphasis is given to neglected and underutilized crop species. The role and importance of these plants, including primitive wheat, wild anise, food legumes, several vegetables and forage legumes in southern Italy is presented. Each case is presented as an example of cultivation linked to different aspects of utilization, conservation, genetic erosion, and of their potential for sustainable agriculture.