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A polite social order emerged out of significant demographic, economic, and political changes in the early to mid-eighteenth century, and was established according to novel ideas about personal virtue, piety, and white masculinity. Members of an exclusive merchant elite embraced new models of personal deportment and constructed physical spaces, both public and domestic, in which to practice and display their gentility. Shared values, including an ethos of polite speech, united this elite and linked them with their English counterparts. Polite speech was explicated in conduct and courtesy books, in popular periodicals, in personal conversation with fellow gentlemen – and as distinct from vulgar speech, increasingly associated with particular types of people. Linguistic and social hierarchies proved to be mutually reinforcing, and, for the genteel, it was increasingly impolite (not ungodly or sinful) speech that posed the greater threat to good social order or “the peace.” That new social order would be enforced and enacted through law, the statutes, and procedures by which impolite speech was criminalized, prosecuted, and punished.
The “vulgar,” as political actors, would play important roles in the resistance to imperial policies, and the “vulgar,” as political speech, would inform the eraʼs confrontational political dialogue. The language of protest in the 1760s and 1770s expressed political critique not only of imperial policies but also of the legal institutions and practices that promoted them. In fact, genteel cultural and political authority, which had been drawn from conduct and courtesy books and the polite coffeehouses of the metropole and extended through statutes and courtrooms, was severely tested by protest and rebellion. Under the previous regime, as politeness joined piety as a core cultural value for the Massachusetts elite, the language of statutes, prosecutions, and depositions had shifted to the rhetoric of gentility in addition to godliness. General sessions courts had imagined the portion of good social order, “the king’s peace,” that had to do with speech as a nearly exclusively masculine space governed by the metropolitan code of refinement. Prosecutions for vulgar speech had constructed a social hierarchy based in politeness, but it would not survive the Revolution intact.
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