In [8], Le showed that procrustean mean shapes of samples are consistent estimates of Fréchet means for a class of probability measures in Kendall's shape spaces. In this paper, we investigate the analogous case in Bookstein's shape space for labelled triangles and propose an estimator that is easy to compute and is a consistent estimate of the Fréchet mean, with respect to sinh(δ/√2), of any probability measure for which such a mean exists. Furthermore, for a certain class of probability measures, this estimate also tends almost surely to the Fréchet mean calculated with respect to the Riemannian distance δ.