A new method to estimate the parameters of Tucker’s three-mode principal component model is discussed, and the convergence properties of the alternating least squares algorithm to solve the estimation problem are considered. A special case of the general Tucker model, in which the principal component analysis is only performed over two of the three modes is briefly outlined as well. The Miller & Nicely data on the confusion of English consonants are used to illustrate the programs TUCKALS3 and TUCKALS2 which incorporate the algorithms for the two models described.