Particularism is in vogue in ethics today. Particularism is sometimes described as the idea that what is a sufficient moral reason in one situation need not be a sufficient moral reason in another situation. Indeed, it has been held, on particularism, what is a reason for an action in one situation might be a reason against the same type of action, or might not be a reason at all, in another situation. However, this description is insufficient. Even a generalist, such as a utilitarian, may admit that, what is in one situation a sufficient reason for the rightness of an action may, in another situation, be a sufficient reason for its wrongness. For example, the fact that if I shoot at a certain person, I kill him, may, in one situation, be a sufficient reason not to shoot at him. It is sufficient for the wrongness of shooting at him if, in the situation, shooting at him suffices to guarantee that welfare does not get maximized. He is killed, say, and deprived of future pleasure, with no positive ‘side-effects’ whatever.