There is little fear that the concept of motivational bias as proposed by Mele is likely to dampen the current academic
ferment (see Mele's Introduction) with respect to self-deception
for several reasons: (a) like philosophy, science has more recently
abandoned the heuristic of a rational human mind; (b) the concept
is parsimonious, applicable to many research topics other than
self-deception, and, therefore, scientifically serviceable; (c) as a
proximal mechanism it addresses process rather than function, that
is, how rather than why questions; (d) it is not
as interesting a question as why there is a high prevalence of
“real” self-deception (i.e., “garden-variety
self-deception” as described by Mele, see sect. 6); and (e)
a more penetrating issue is whether “real” self-deception
is adaptive.