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CP Schuster and P Harris (Editors) (1999) Newer Insights into Marketing: Cross-Cultural and Cross-National Perspectives Binghamton, New York: International Business Press

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CP Schuster and P Harris (Editors) (1999) Newer Insights into Marketing: Cross-Cultural and Cross-National Perspectives Binghamton, New York: International Business Press

Published online by Cambridge University Press:  18 September 2015

John McDonnell
John McDonnell*
Affiliation:
School of Marketing and International Business, Queensland University of Technology
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Type
Book Reviews
Information
Journal of Management & Organization , Volume 6 , Issue 2 , March 2000 , pp. 58 - 59
Copyright
Copyright © Cambridge University Press and Australian and New Zealand Academy of Management 2000

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