Business Strategy
Business strategy’s reach is vast, and important too since wherever there is business activity there is strategizing. As a field, strategy has a long history from medieval and colonial times to today’s developed and developing economies. Contemporary analysis began with Chandler’s Strategy and Structure (1960), and subsequent theorizing includes Porter’s 5-forces, the resource-based view, and behavioural economics. This series will offer a place for interesting and illuminating research including industry and corporate studies, strategizing in service industries, the arts, the public sector, and the new forms of Internet-based commerce. To meet the needs of the field’s demanding methodologies, the series will also cover today’s expanding gamut of analytic techniques.
Elements in this series
- Element
Digital Assets
- Element
Effectuation
Elements in Development
Other Elements commissioned for this series include:
- Thomas Kalling & Fredrik Tell - Scandinavian Strategy Tradition
- Dan Kärreman & Rasmus Koss Hartmann - Critical Theory
- David Teece & Greg Linden - Dynamic Capabilities
- Mark Woeppel - Theory of Constraints
Areas of Interest
- Evolution and history of contemporary business strategy theorizing
- Planning models
- Rational decision making
- Agent-based models
- Business models
- Evolution of business strategy research in Northern Europe
- Chandler-based efficiency-based theorizing
- 5-forces and rent-based theorizing
- Behavioural theories
- Strategizing in service industries - tourism, cultural activities, etc.
- Strategizing in China’s private sector
- Strategizing in India’s private sector
- Strategizing in Eastern Europe