Invasive species pose a threat to the livelihoods of many people living on rangelands of the western United States. Invasive species impact many ecosystem goods and services of the areas they invade and represent one of the largest causes of habitat degradation. On private ranches, economic analyses often find that conservation practices, such as invasive species control, are not economically viable, in contrast to what is found at the landscape scale. In northeast Wyoming, ventenata [Ventenata dubia (Leers) Coss.] is a relatively new invader in the Great Plains ecoregion that threatens forage production on ranches. Our objective was to explore the economic costs of V. dubia for two options available to a ranch operation: purchasing extra hay to offset losses in forage and controlling V. dubia with herbicide. Using a partial budget analysis, we compare these two options in three invasion scenarios using a range of forage utilization rates and discount rates. Controlling V. dubia with herbicide was a cheaper option compared with purchasing additional hay in many cases. In fact, at 50% utilization, it is cheaper to control V. dubia in all of our scenarios at all discount rates given our assumptions. For lower grazing utilization rates, it becomes cheaper to purchase hay in some cases other than in our worst-case invasion scenario. In these cases, coordination among ranchers is needed to effectively control V. dubia. There are many ranch-specific differences that may make a different option more feasible, and we did not explore options of reducing herd sizes. However, our results suggest that controlling V. dubia can be an economically viable option under certain circumstances. Additional assistance in the form of a cost-share program, and facilitation of coordination is needed to overcome the difficulties of private management of invasive species.