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19 - Population-Based Interventions to Reduce the Stigma of Mental Illness

from Part IV - Reducing Stigma to Promote Mental Health

Published online by Cambridge University Press:  28 July 2022

By
Gaia Sampogna ,
Andrea Fiorillo ,
Lisa Giannelli  and
Claire Henderson
Edited by
David L. Vogel  and
Nathaniel G. Wade
David L. Vogel
Affiliation:
Iowa State University
Nathaniel G. Wade
Affiliation:
Iowa State University
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Summary

The case for population-level approaches to reduce the stigma associated with mental illness is based on the need for cultural change, whether the culture is within organizations, communities, or families. As such, stigma is a multi-level phenomenon requiring intervention at these many levels. In this chapter we present the case for stigma reduction efforts at the population level; present some considerations for such efforts in terms of methods and content; and describe some recent population-level anti-stigma programs, with results of evaluation where available.

Keywords

stigmaanti-stigma programsocial marketingpopulation leveldiscriminationsocial exclusion
Type
Chapter
Information
The Cambridge Handbook of Stigma and Mental Health , pp. 391 - 412
Publisher: Cambridge University Press
Print publication year: 2022

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