Book contents
- Clarence Streit and Twentieth-Century American Internationalism
- Cambridge Studies in US Foreign Relations
- Clarence Streit and Twentieth-Century American Internationalism
- Copyright page
- Contents
- Acknowledgments
- Abbreviations
- Introduction
- 1 The Making of an Atlantic Federalist, 1914–1939
- 2 The Making and Selling of Union Now, 1939–1941
- 3 The Wartime Pursuit of Federal Union, 1940–1945
- 4 Clarence Streit and Federal Union during the Cold War
- 5 Clarence Streit, the Atlantic Union Committee, and Postwar Atlanticism
- Conclusion
- List of Archives
- Index
2 - The Making and Selling of Union Now, 1939–1941
Published online by Cambridge University Press: 16 March 2023
- Clarence Streit and Twentieth-Century American Internationalism
- Cambridge Studies in US Foreign Relations
- Clarence Streit and Twentieth-Century American Internationalism
- Copyright page
- Contents
- Acknowledgments
- Abbreviations
- Introduction
- 1 The Making of an Atlantic Federalist, 1914–1939
- 2 The Making and Selling of Union Now, 1939–1941
- 3 The Wartime Pursuit of Federal Union, 1940–1945
- 4 Clarence Streit and Federal Union during the Cold War
- 5 Clarence Streit, the Atlantic Union Committee, and Postwar Atlanticism
- Conclusion
- List of Archives
- Index
Summary
This chapter focuses on Union Now, Streit’s first and best-known book, published in 1939, spotlighting the interaction of two factors to explain its visibility on. One factor is Streit’s energetic promotional campaign. Streit proved remarkably resourceful in attracting attention, exploiting the possibilities offered by newspapers, radio, public lectures, and the emerging practice of celebrity endorsements. The chapter highlights Streit’s first promotional strategy, that of courting a select group of opinion-makers, through case studies of several influential figures: Henry Luce, John Foster Dulles, Thomas Lamont, Dorothy Thompson, and Russell Davenport. The second factor is the cult of the US Constitution and its federal system during the interwar years but which began in the post-Civil War period. This cult provided fertile ground for Streit’s Atlantic federal union project modeled on the US Constitution.
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- Publisher: Cambridge University PressPrint publication year: 2023