2 - The BJP’s Ideological Heterodoxy

Summary

Chapter 2 delves into the primary actors and socio-historical events that have led to producing Hindu nationalism’s multiple political imaginaries and policy imperatives. It chronologically follows how Hindutva and discourses of economic development have interacted in post-Independence political regimes. I show how the BJP has been able to build multiple narratives, using both technocratic organisations and populist mobilisation, to gain several forms of legitimacy, many of which contradict one another. Scholars have written entire books on Hindutva’s ideological basis and its interaction with economic development. My intention is to give people an overview so they can appreciate how my specific research and argument fits into existing conversations and concerns. This chapter introduces how the BJP adopts two distinct forms of persuasion, making claims about the (sometimes magnificent, sometimes repugnant) past and the future to different degrees: (1) returning to an ancient, mythic, and strategically changing cultural unity; and (2) ‘cleaning up’ persisting economic and moral decadence in pursuit of invulnerable national glory.