from III - Later Foundations
Published online by Cambridge University Press: 01 October 2021
Homophily is the higher probability of connection between similar as opposed to dissimilar entities. It is a property of social systems. It is not a synonym for “similarity” or “interpersonal liking for similar others.” In this chapter, we review the steady growth in the homophily literature citing “Birds of a Feather Flock Together“ (McPherson, Smith-Lovin, and Cook 2001). We argue that homophily has law-like properties spanning empirical domains, allowing its incorporation into a wide array of research streams across and even outside the social sciences. While we are encouraged to see an important sociological concept gain wide acceptance, we urge researchers to return to its social structural roots. Homophily is fundamentally a concept created to better understand structuration processes at various level of analysis, from interactions to organizations and beyond. We advocate a research agenda we hope will integrate homophily research through a dynamic view of social structure. We point to how new data sources and methods are poised to help bring greater integration to the enormous flock of homophily researchers.
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