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12 - Competitive Strategy versus SBM

Published online by Cambridge University Press:  02 November 2023

Nicola Persico
Nicola Persico
Affiliation:
Northwestern University, Illinois
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Summary

This chapter compares and contrasts SBM with Competitive Strategy (CS). The aim is to situate SBM in relation to CS in the space of ideas.

Keywords

Strategy Beyond MarketsCompetitive Strategy
Type
Chapter
Information
Strategy Beyond Markets
Political Economy from the Firm's Perspective
 , pp. 160 - 170
Publisher: Cambridge University Press
Print publication year: 2023

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